Ingenico — positioning a payments leader across four markets
Clue PR positions Ingenico in Germany, Poland, Hungary and the Czech Republic around seamless payments and market growth.
The challenge
Build corporate and product visibility for Ingenico across business and trade media in four CEE and DACH markets.
What Clue PR did
- Ran corporate and product communication to business and trade media.
- Secured interviews and comments in technology and business media.
- Organised press conferences and exclusive interviews.
- Communicated the brand’s USP proactively.
Results
- 508 publications in a single half-year.
- Stable media relations across four markets — Germany, Poland, Hungary and the Czech Republic.
- Product launches widely covered in retail and trade media.
Source: Clue PR media monitoring.