Media pillar

media — the visibility you earn

Coverage you can’t buy is built through relationships and material a newsroom actually wants to run. We combine data-driven media relations with experience in corporate and crisis communications — from strategy to a brand’s everyday presence in the media.

what we do in media

  • Corporate PR — communication strategy, expert visibility for the leadership team, relations with business and trade media.
  • Crisis PR — preparing for a crisis and communicating during one: procedures, spokesmanship, rebuilding trust.
  • Media relations / pre-pitching — topics tested with newsrooms before a story is written; baseball cards — journalist briefs.
  • Image building — a consistent brand identity in the media: positioning, messaging, proof.
  • PR for startups — a first entry into the media: founder narrative, product data, coverage that investors notice.

proof

LEGO · “Girls Can Do Anything” — a campaign against gender stereotypes that newsrooms ran with.

~500 pieces of coverage · IPRA Golden Awards 2022 (gold)

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Warta · communications for Poland’s second-largest insurer — framing the 100th anniversary and “difficult” insurance topics in the language of the media.

100 years of the brand on the market

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KIR · the technology hub of Polish payments — positioning the leadership team in financial and business media.

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