KIR — the technology hub behind Poland’s payment infrastructure
KIR operates critical infrastructure for Polish payments. Clue PR positions KIR as a technology hub and a pillar of the country’s payment infrastructure, and a pioneer of digital innovation for banking, the economy and public administration.
The challenge
Build KIR’s visibility as a fintech-infrastructure leader across financial, technology and business media, and prepare its board for high-profile industry stages.
What Clue PR did
- Delivered an annual PR strategy for digital trust services and AML technology.
- Positioned experts across technology, financial and business media.
- Ran opinion research on digital trends (B2B and B2C).
- Prepared board members for keynote stages — EFC, Impact, IT@BANK.
Results
- 15,000+ publications since 2020 across financial, industry and regional media.
- Consistent board-level visibility in financial media.
- Presence at key industry events, and communication of KIR’s 30th anniversary in Poland.
Source: Clue PR media monitoring.