UBS — positioning global research and experts across four markets
Clue PR positions UBS research and analysis in Poland, Greece, Cyprus and the Baltics through strong, expert-led communication.
The challenge
Localise UBS’s global reports and analysis for selected and industry media across finance, investment, business, economy and technology — and position local and global experts in press, online, TV and radio.
What Clue PR did
- Localised global UBS reports and analysis for target and industry media.
- Reached finance, investment, business, economy and technology media.
- Positioned local and global experts in press, online, TV and radio.
- Proactively sourced opportunities for comment and expert positioning.
Results
- 887 media mentions in a single quarter — 75% in business and finance media.
- Exclusive interviews and comments in Tier-1 media across all four markets.
- Four markets covered: Poland, Greece, Cyprus and the Baltics.
Source: Clue PR media monitoring.